Understand what your audience is looking for
Step 1: Who is really your targeted customer? You will want to sit down and really think about your targeted customer and their needs: What [...]
Direct Sales Leaders D.R.E.A.M.
By Dana Phillips. One of your opportunities as a leader is to be a visionary. You are an essential keeper of the dreams of everyone [...]
That Sales Event Cost More Than I Made!
By Neil Phillips. Are you looking to recoup your investment through sales at your next Home Show event? Try setting up your booth like a [...]
I Only Got One Lead . . . .
By Dana Phillips. Looking for a way to teach your team the value of one single lead? Try this. Select one lead from an event [...]
At Sales Events, You Get What You Ask For
By Neil Phillips. If you are unsure what you want, that's what you'll get. Have you ever come away from an event with random results? How [...]
My Hardest Lesson in Direct Sales.
By Dana Phillips. Zig Ziglar once referred to sales as one of the greatest instructors in life skills. I certainly think he is correct. Once [...]
3 Steps to Closing the Year Strong
By Dana Phillips. As we come to the end of the year, our thoughts naturally drift to the future. How will I finish this year? [...]
Why Talk about January Now?
By Dana Phillips. After many years of working in the direct selling profession, I have seen a pattern emerge year after year. You hope that [...]
A No Fail January Starts in YOUR Head
By Dana Phillips. Here are some practical tips for those in party plan companies who want to start goal-setting for January. A top-notch January begins [...]
Customize Your Recruiting Message
When you're sharing your income opportunity, do you make essentially the same presentation to everyone? If so, you may not be enjoying the success you're hoping for. Different people have different needs—and they'll respond differently to the same message. For better results, try customizing your recruiting message for each person you talk to.